HAVEN NAIL STUDIO
Photos courtesy of Haven Nail Studio
Haven Nail Studio in Edina, MN came to Style Architects to increase brand awareness and boost business following a challenging year during the pandemic. SA launched a local media relations push that included pitching, a creative media mailer, and in-person appointments for press at the Studio. In addition to booking three separate broadcast opportunities, SA secured a coveted placement in the Star Tribune Magazine’s annual gift guide. The campaign ultimately played a key role in increasing studio traffic, with appointments filling up weeks and even months in advance.